Author Archives: ashw

Text Message Template Ideas To Increase Customer Engagement

In this article, we feature 4 text message template ideas that you can use to drive customer engagement. Before we go through the text message template ideas, we’ll take a …

SMS API Integration & How It Can Improve Business Communication

Your business may already have implemented a bulk SMS system such as Email to SMS or Web to SMS, but as your business grows, your communication needs may become more …

What Are Automated Appointment Reminders, And Do They Actually Work?

As a business owner, manager, consultant, or salesperson, one of the biggest bugbears in your working day is the missed appointment. According to figures released by the Queensland Government, missed …

Still using that fax machine? No, neither are your customers:

How to Use Virtual Numbers to Increase Sales & Engagement SMS is a cost effective way of extending your reach to customers and, if used correctly, to ignite sales. Using …

Integrate SMS into Your Business Systems to Improve Your User Experience (and increase revenue!)

Have you ever noticed how much easier it is to remember appointments when you receive a text message reminder? Or how special you feel when a restaurant or hotel you …

How to Calculate How Much Your Business is Losing from Missed Appointments

Missed appointments are big business. In Queensland, the government has estimated that missed outpatient appointments cost the taxpayer nearly $4 million every month. A recent study by the Federation of …

What is a Virtual Phone Number and How Does it Work?

A virtual phone number takes your communication capability to a whole new level. It can be used to get over locational barriers that might prove to be a barrier to …

Spot your sales funnel leaks using Infusionsoft, then plug them with SMS!

Infusionsoft helps a business to integrate its online and mobile marketing campaigns (as we’ve previously posted in six ways to get the most from Infusionsoft and SMS marketing). Using Infusionsoft, …

What are Automated Appointment Reminders, and do they actually work?

As a business owner, manager, consultant, or salesperson, one of the biggest bugbears in your working day is the missed appointment. According to figures released by the Queensland Government, missed …

How to Choose Between Push Notifications and SMS for Your Business Needs

In mobile marketing, there are two main ways of sending messages. The first of these is called push notifications, and the second is SMS text messaging. Both appear to be …